Branding Your Authentic Self.

Branding Your Authentic Self.

Last night the Women’s Foundation of Florida hosted a wonderful event called Branding Your Authentic Self.  I had the opportunity to be part of this interesting panel discussion. I shared my thoughts on how to build a brand using video.

Everyone on the panel shared helpful information. Some highlights include:

  • Be Confident
    Be confident in who you are and the message you’re sharing. From the clothes that you wear to the content you create, believe in yourself and don’t let anyone take away your power.
  • Show Your Passion 
    We all love working with others who are passionate about the work they do. Don’t ever feel like you have to tone down your passion or be someone you’re not.
  • Love Your Haters
    Ok, are you ready for this? Not everyone is going to like you. Shocking, I know. 😜 Care more about helping the people meant to hear your message than you do about the people who it’s clearly not for.
  • Help Others
    Whether you’re at a networking event or deciding what content to create, focus on providing value to others first. Take the time to get to know others instead of simply passing them your business card.
  • Be Memorable
    What do you do differently than everyone else? What is the one thing people remember you for? Put time into creating something so special and valuable that people would miss it if you stopped.

 

 

Big thanks to everyone who came out to the event. I love being part of this special group.